Kansas Press Association Regional Meeting Signup
Thanks to a generous sponsorship by Midwest Energy and the Kansas Newspaper Foundation - the 2017 KPA Regional Meetings are free of charge! Come let us buy you lunch - you can network with newspaper colleagues and, maybe, learn a little something too.
All meetings will be held from 11 a.m. - 1:30 p.m.
NW Regional Meeting
Thursday, Aug 31 in Oberlin
"Selling Against Social & Overcoming Other Objections"
Social media and on-line marketing is a hot topic these days. But, what do we say, when our customers tell us they "only advertise on Facebook"? Or that "everything is on-line now". How do we combat this public perception that social media is the be-all, end-all when it comes to marketing? This session will uncover some misconceptions about social media, and why it might not be all it's cracked up to be. We'll also discuss sales strategies to show the power of print versus on-line. In addition, we will spend time overcoming other general sales objections, and share an easy strategy to overcome ANY objection that you might face when selling to your customers.
Speaker: Chris Rhoades of Courtside Marketing
Chris's session will be held at the Oberlin meeting ONLY.
"The Art of Selling: Help Your Customers While Helping the Bottom Line."
Join Peter Cook as he breaks down the art of selling. In his role as publisher and advertising director for the Parsons Sun, he increased his sales year after year. Cook does not believe in gimmicks - he uses basic marketing principles to achieve sales goals and he will share his secrets with you and facilitate an idea exchange that might help you develop new revenue streams for your company.
Speaker: Peter Cook, KPA Advertising Consultant
Peter's sessions will be held at the following Regional Meetings:
SW Regional Meeting
Sept. 1 in Dodge City at the High Plains Journal
Central Regional Meeting
Sept. 8 in Andover at the Andover Public Library
SE Regional Meeting
Oct. 20 in Parsons (location TBD)
NE Regional Meeting
Nov. 10 in Topeka at the KPA office
1. You do not have to attend the session in your region. If another session works better for your schedule, please feel free to attend any meeting that works.
2. You can attend more than one session.
3. As a courtesy, please cancel no later than one week prior to the meetings.
4. Confirmation sheets will be sent no later than one week prior to each meeting.
I have additional registrants from my newspaper. Note - if you have additional registrants who want to attend different meetings, please fill out separate registrations for each person.
I/we want to attend the following meetings (check all that apply):
NW Regional Meeting - Thursday, Aug. 31 in Oberlin
SW Regional Meeting - Friday, Sept. 1 in Dodge City
Central Regional Meeting - Friday, Sept. 8 in Andover
SE Regional Meeting - Friday, Oct. 20 in Parsons
NE Regional Meeting - Friday, Nov. 10 in Topeka
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